Macaws are here: great books by post for 12 to 14-year-olds
We’re excited to launch a new reading level for 12 to 14-year-olds. It will look and feel a bit different to our existing subscriptions but our focus on sending the very best books and encouraging a love of reading remains.
We know from personal experience that it’s hard to find books that feel grown-up enough for our 12-year-olds but don’t venture too far into the edgier realms of relationships, peer pressure and angst found in many young adult books.
Research shows that the quality and quantity of reading children do drops significantly as they progress through secondary school, so finding the right books to keep them engaged and enthusiastic feels more important than ever.
A NEW SUBSCRIPTION EXPERIENCE FOR 12 to 14-YEAR-OLDS
We can’t wait to curate a selection of brilliant, varied and unusual books for our Macaw subscribers to explore. We carefully consider every book we choose and only ever send titles we’d happily share with our own kids.
Reflecting their growing independence, Macaws will have the option to choose between two books each month, charting their own course through our recommendations. You can also keep the element of surprise if you prefer or even upgrade to receive both books each month.
Each book will be accompanied by book club-style questions, activity ideas and further reading recommendations.
I love it - how can we sign up?
We’re going to be running a limited, two-month trial in September and October so that we can test how everything works and make any improvements based on feedback before our main launch.
The trial will be offered at a discounted price of £23.95**. We’ve only got a limited number of places available, so act now to get involved:
We’ve had a think about questions you might have and answered them below. But if you need any more information, please feel free to contact us.
Who is this subscription for?
This is an ideal book subscription for 12 to 14-year-olds who are in the early years of secondary school. We pick books that can be enjoyed equally by both girls and boys.
Enthusiastic readers will enjoy the variety of titles we send and we hope will discover new favourite authors and genres.
For more reluctant readers the subscription is a great way to keep them engaged with books – whether they read them independently or you share one great book together each month.
How is it different from Cockatoos?
The books our Macaws will receive wouldn’t be suitable for Cockatoos, the youngest of whom are only 8 years-old. The books will be meatier and touch on more complex moral, social and emotional issues.
Macaws will also have the option to choose between two different books each month, charting their own course through our recommendations. Subscribers that have their own email address can manage their selections independently and we’ll encourage them to submit their reviews, comments and questions.
What sort of books will you send?
We’ll be picking books that we feel sit comfortably between the middle grade (usually aimed at 8 to 12-year-olds) and young adult categories. They will be challenging and thought-provoking with more complex themes than most middle grade novels but without focusing too much on the teenage angst and romantic struggles common in YA books.
As ever, we’ll focus on presenting a wide variety of books covering many genres and introducing subscribers to authors and stories they may not otherwise have tried. We’ve developed great relationships with publishers over the past 3 years and will work with them to discover the perfect books for this age group.
Why have you developed this?
We know that 12 to 14 years old can be a tricky age for many reasons, but when it comes to reading we’ve identified a specific problem. At this age, many kids are feeling a bit too old for classic middle grade novels (which we’d send our Cockatoos) but aren’t ready for all that Young Adult (YA) novels have to offer, particularly the focus on relationships and teenage angst.
When they can’t find the right books, it’s all to easy to return to primary school favourites or stop reading all together. But even reading for just 15 minutes a day can make a huge difference, so finding great, age-appropriate books is crucial.
As the parent of an 11-year-old, Sarah’s just entering this territory and even given her knowledge of the publishing landscape is discovering that it’s hard to find those goldilocks books that aren’t too young, aren’t too old, but are just right!
So, we’ve set out to help other parents in the same boat by carefully curating book selections for this age group that will keep kids excited and engaged in reading for the sheer fun of it.
How will the trial work?
Sign-up for our trial is now open but, as we’re limiting numbers, may close before the final order deadline of 31st August 2021.
We suggest that a parent creates the trial subscription and gives their email address to receive all emails relating to the subscription. There is then the option to add a child’s email address after purchase, which will allow us to send welcome information, updates and the all-important email about choosing their books to them too but this isn’t a requirement
The first book of the trial will be sent in mid-September, so you will receive an email on 1st September about selecting which book to receive. You will need to make your selection within 48 hours otherwise we will pick for you. Likewise, you’ll be asked to pick October’s book on 1st October.
After the trial has finished, we’ll send out a feedback survey and would be so grateful for your comments and feedback. Before then, please don’t hesitate to contact us if you have any questions, comments or concerns.
**This price includes free UK shipping. International shipping, sibling packs and the upgrade to receive both books each month will be at an additional cost as shown at checkout.